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Dr. MEERA PRATHAPAN

Assistant Professor

School of Management Studies

Cochin University of Science and Technology
Kochi - 682022, Kerala, India

E-mail-

meeraprathapan20@cusat.ac.in

Web Address

nil



BRIEF BIO
A highly enthusiastic who works and does research in the areas of Marketing and Tourism. Did my PhD under Social Sciences from School of Management Studies, CUSAT and thereafter awarded RUSA Post Doctoral Fellowship. Having more than 6 years experience in teaching Marketing and Tourism.

RESEARCH INTERESTS
Consumer Behavior, Marketing, Positive Education, Tourism

RESEARCH PROFILES
Publons : https://publons.com/dashboard/summary/
Scopus : nil
Google Scholar : https://scholar.google.com/citations?user=nZRwaa0AAAAJ&hl=en

JOURNAL PUBLICATIONS (RECENT) [TOTAL PUBLICATIONS : 6]
  • Perceived Value on Different Types of Accommodation: An Empirical Study among International Tourists, International Journal of Advance and Innovative Research, Indian Academicians and Researchers Association Vol. 5, 2018

  • Effectiveness of Digital Marketing: Tourism Websites Comparative Analytics Based on AIDA Model, International Journal of Innovative Research & Studies, International Journal of Innovative Research & Studies Vol. 8, 2018

  • Role of Awareness and Commitment towards Responsible Tourist Behaviour: A Study among Young Tourists, Indian Journal of Tourism & Hospitality Management, Kerala Institute of Travel and Tourism Studies Vol. 8, 2017

  • An Analysis on the Contribution of Tourism for the Economic Growth of Kerala, International Journal in Commerce, IT & Social Sciences, International Journals of multi dimensional research Vol. 2, 2016

  • Building Brand Trust and Brand Loyalty Through Corporate Social Responsibility, Dominican Discern, Vol. 1, 2015

  • Prospects and Impacts of Business Tourism in Tiruppur; With Special Reference to Textile Industry, International Journal of Exclusive Management Research, Archers & Elevators Publishing house Vol. 3, 2013

  • CONFERENCE PUBLICATIONS (RECENT) [TOTAL PUBLICATIONS : 1]
  • SWOT Analysis of Barlikadu - A Developing Ecotourism Destination in Coimbatore District, International Conference Proceedings on Eco Tourism, 2013